The Analysis.
Here it is.
Our team focused on 6 core questions during our inquiry into the 2020 BLM Protests, which developed into 3 thematic focuses: the Movement Lifecycle, a Twitter Analysis, and Analytics by Topic. Read all about it below.
Guiding Research Questions.
1
How long did this increase in engagement of the movement following George Floyd’s murder last?
4
How have or haven’t public perceptions of the Black Lives Matter Movement shifted over this period?
2
What trending topics arose during the time period immediately following George Floyd’s death?
5
How have or haven’t public perceptions of law enforcement (police officers) shifted over this period?
3
What sentiments were observed during this period online (positive versus negative)?
6
Did the Tweets (online activism) we analyze reflect “slacktivist”, performative, and/or unactionable behaviors? Did the Tweets (online activism) reflect or translate into action?
Follow our story.
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Movement Lifecycle
Learn about BLM 2020 protests' life-cycle through the public's online footprint through social media - visualized across time and geography.
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Twitter Analysis
View our data analysis of Twitter’s engagement with the 2020 protests. Analysis uses Natural Language Processing and sentiment analysis techniques, complimented with trending hashtags.
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Analysis by Topic
Explore visualizations around the specific topics of “Donate,” “Protest,” and “Police.” Visualizations include geographic distributions, sentiment analyses, and word clouds.
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Project Dashboard
Ready to explore our data yourself? Check out our Power BI Dashboard! Note: Access to the dashboard requires a Power BI Pro Account.
